When: Wednesday, 3 April
4:30 pm – 6:30 pm

Add to: iCal – gCal

(See OPEN COOP website for map and further detail)

Could we model a formula for organisational collaboration on three simple rules?

1. Cohesion
2. Seperation
3. Alignment

…and define a protocol to aggregate, visualise and disseminate the resultant murmurations?

This free webinar on “Catalysing collaboration at scale” is the first even of OPEN 2019 organised by The Open Co-op exploring ideas around The DNA of Collaboration and Harmonious Working Patterns.

We have convened a panel of community builders, technologists and collaborators to explore ideas which might help all the people, communities and organisations working on creating a new, decentralised, regenerative economy collaborate better to produce more impact.

Everyone is welcome to log in and listen to a discussion and participate in the Q&A.

We will be hearing from:

• Indra Adnan from The Alternative
• Nathan Schneider from the Platform Cooperativism Consortium
• Irina (Ira) Bolychevsky from Redecentralize
• Matthew Schutte from Holochain
• Laura James from Cambridge Computer Laboratory
• Oliver Sylvester-Bradley from The Open Co-op

The panel will explore questions such as:

• What examples can you give / have you seen of group and intergroup collaboration working well?
• What do you see as the key ingredients / tenets / requirements for successful collaboration?
• Once collaboration is working within our groups, how do you think we could encourage more inter-group collaboration to achieve wider systemic impact?
• Plus, the concept contained in the posts on The DNA of Collaboration and Harmonious Working Patterns and examples and ideas from the panels’ projects.

The webinar will be held on Zoom – you will need to download the Zoom package and then click on the link to Join the webinar – there is no need to register in advance.

Where: Online, Webinar, Zoom

Categories: Beginner Collaborate Discuss Intermediate

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Photo by haru__q

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Members of The Open Co-op have been promoting the idea that new software could, potentially, revolutionise both our failing democracies and our predatory capitalist economies, since 2004. Back then we weren’t quite so clear on exactly how the required information architecture should be designed – but we knew what we wanted it to do and how it should work. In 2004, I published a paper entitled Participatory Democracy Networks, which explained how I thought some new information architecture could facilitate participatory democracy worldwide.

The above diagram illustrates the undemocratic nature of the current system and the required power relationships of a truly democratic system. The extent to which any ‘player’ controls any other is represented by the extent to which its colour encapsulates any other. For example, in the current situation individuals influence business to some extent (by buying things) and the government to some extent (by voting) but do not control them, individuals only control the NGOs.

Not long after that we founded The Open Co-op and designed some screenshots of our “dream communication system” which we called PlaNet, to illustrate how the new software we wanted might work, and developed a presentation using some fictional cartoon characters to illustrate how a system like PlaNet could help people live together in a collaborative sustainable economy.

In 2017 we updated the PLANET screenshots – presenting the idea as An open source operating system for a collaborative, sustainable economy incorporating a range of interlinked apps on a smart phone. PLANET is still not a software project, it remains a vision which aims to illustrate some of the concepts and advantages of a collaborative, user owned and managed economic platform.

The purpose of the PLANET concept is to illustrate, through a Graphical User Interface, what it might be like to interact with a new economic system which has been built collaboratively as an open source project. PLANET would be owned and controlled by its members, giving them complete control over how it is run via proposals, and votes on other members’ proposals. PLANET incorporates concepts such as: Agent-centric architecture, Personal data licenses, Portable reputation, Alternative currencies, Group management, Local relevance and Delegative voting – all the same ideas we were proposing in 2004 to help build participatory democracy networks.

So, for 12 years PLANET has remained a dream. And then we discovered Holochain.

Whilst everyone has been getting very excited about the potential of blockchain we have remained skeptical for a variety of reasons;

1. You cannot store all the data in the world in a blockchain
2. The blockchain is a spectacular waste of energy that could instead be used to improve the quality of life for millions of people around the world – just see the insane energy consumption of Bitcoin. If growth continues at the present pace, researchers estimate that Bitcoin mining alone would consume more power in 2020 than the entire world does today.
3. A system that is designed to enable total anonymity is actually not very appropriate for building collaborative, trust-based systems and organisations.

Sometimes technology gets over-hyped and there’s a growing body of evidence explaining why you don’t need to use blockchain. This paper by Karl Wüst and Arthur Gervais from the Department of Computer Science in Zurich, gives a good outline of whether a blockchain is the appropriate technical solution to solve a problem.

Flow chart to determine whether a blockchain is the appropriate technical solution to solve a problem – Karl Wüst & Arthur Gervais

Whilst blockchain has and is being used on some great projects, this amazing story from inside a Jordanian refugee camp that runs on blockchain to help Syrian refugees regain legal identities that were lost when they fled their homes, is the perfect example of how the technology is failing to deliver. To quote the conclusions “the transactions were slow and the fees were too high” … ” so “Instead of cutting the banks out of the equation, [the World Food Programme] has essentially become one”. Haddad, who runs the programme acknowledges that—“Of course we could do all of what we’re doing today without using blockchain…”. But, he adds, “my personal view is that the eventual end goal is digital ID, and beneficiaries must own and control their data.”

Owning and controlling your own data. That’s what we want. That’s the fundamental idea behind PLANET.

But trying to force a system like blockchain, which was designed to enable anonymous transactions, to help you own and control your own data is like trying to fit a square peg in a round hole. Wouldn’t it be better to start with a system which is specifically designed to enable you to own and control you own data? That also, by design, encourages trust between peers and, as well as that, enables giant volumes of transactions at low transaction costs?

That’s what Holochain does. And it does it very well.

Whilst some people have been embarrassing humanity by creating mind-numbing concepts such as Crypto-kitties and trying to force tomatoes on a blockchain, the team at Holo have been figuring out the fundamental information architecture for a new, sustainable, collaborative and cooperative economy. Such a valiant and laudable mission is clearly not for the faint-hearted and the Holo team brings together brains such as Eric Harris-Braun, Arthur Brock, Jean Russell, Jean-François Noubel, and Matthew Schutte to name just a few. They are an incredible group of system-thinkers whose ideas have evolved out of the metacurrency project and CEPTR and synergised as Holochain, a new applications framework that they are giving away to the world for free.  To help subsidize that effort, they are also launching the first flagship application built using Holochain, a peer-to-peer web hosting platform, confusingly named Holo host, for which they recently raised over $20 million through a crowdfunding campaign and an Initial Community Offering.

In order to explain what Holochain is, how it works and why co-operators everywhere should take note, we interviewed their Director of Communications.

OSB: What is Holo in layman’s terms?

MS: Holo is a peer to peer app hosting marketplace. Today app hosting is the domain of big business. If a developer builds an app, they serve it via a hosting company like Amazon or Google and pay to use their big data warehouses – huge sever farms which present the app to end users. Holo makes it possible for normal folks to make use of the idle storage and processing capacity on their computers to get into that business… For example, when I’m writing an email, my machine is doing some work but it has the capacity to do 1000 times more work – so HOLO enables you to rent some of that extra capacity.

OSB: OK, that sounds great, but I can imagine people worrying it might slow down their computers. Is that something users will need to think about?

MS: You can set your own parameters. You can specify the settings for how much of your machine you allocate to Holo – Our goal is to prioritise your use over Holo’s use (although this may not be included in the initial version at launch) so you never get slowed down. Some people will be dedicating whole machines to Holo hosting… but if you’re using Holo on your main computer you don’t want it to be annoying… you just want it to make use of the spare capacity. If it’s reducing your quality of life – that’s not a cost most people are going to be willing to pay.

OSB: Will it be secure? I can imagine people worrying that if a Holo service or app is running in the background on their computer then maybe it can access parts of their machine that they don’t want people to see.

MS: Yes, it’s secure. It only has the ability to interact with certain parts of your computer. This is similar to the way in which a web site can change pixels on your screen but can’t read your private files. Technically it’s called “sandboxing”. Holo will use a cordoned off section of your computer. We’re not inventing new stuff there, the technology to do this securely has existed for a long time.

OSB: Will people need a special computer, or a certain specification of computer to run Holo?

MS: No. Any Mac or PC, desktop or laptop will work but mobile devices are slower and so not so suitable for serving websites to others.

OSB: Why would someone want to host HOLO apps on their computer? How is that going to help build a collaborative, sustainable economy?

MS: It’s kind of like the way AirBnb and Uber work. Their model enables them to make use of spare bedrooms – to help people pay off their mortgages. Holo makes use of the spare space and processing power of your computer to help you pay for your internet connection and maybe even the cost of the computer itself…

There is a massive amount of unused computing power in the world, more than any one company controls… Amazon is king of hosting at the moment, though there are others that are neck and neck, like IBM and Google.

Amazon is the third most valuable company on the planet and their web hosting division, Amazon Web Services (AWS) makes up 10% of Amazon’s revenues but more profit than the entire rest of the company combined. App hosting is the cash cow of the third most most valuable company on the planet!

Holo is aiming to do to Amazon’s cash cow what Uber did to Taxis – but instead of taking 20 or 30% of the money from the drivers (like Uber does) with Holo 99% of the revenues go straight to the host who’s computer is doing the work.  Holo takes a 1% or less transaction fee.

OSB: I see, so Holo has the potential to disrupt the hosting industry and divert money back to the people who join the network and host apps on their computers. But, if you’ve invented a way to do that why wouldn’t you take more than 1%?

MS: We don’t need it – because we’re distributing everything… just like Airbnb was able to grow from two guys with air mattresses to a company that books more rooms than any other… because they didn’t have to build and own locations – we’re catalysing existing assets instead. We’ve invented a really efficient accounting system – and a 1% transaction fee is our business model for Holo. And that helps subsidize the larger Holochain ecosystem. This is just a first step in a larger plan to shift how humanity communicates.

OSB: OK, I thought so – there’s clearly more lurking under the hood! But before we dive into that I want to take a step back and try and get a real understanding of what Holochain is and how this idea works. You’ve told us a bit about Holo, which is a Holochain app.  Can you explain the technology behind Holochain itself a bit more?

MS: Sure. Peer to peer app hosting is not a new idea. Just like BitTorrent offers peer to peer file sharing, Holochain makes use of some of the same technology.

A few decades ago people realized that it would be useful to be able to store a file on a network of computers, but not have to depend on having any single computer be up and running at a particular time in order to access them.  Note that with the web, when you look up a website, you are looking up content based on which machine it is stored on. That means that if that machine goes down, you can’t access that content. That kind of sucks. It’s also a major reason why most people don’t host their own websites anymore.  If for any reason your computer goes down, no one can reach your website. This “server maintainer as second job” thing was a pain in the neck, so most folks opted to pay others to “do that hosting work.”

With BitTorrent, it’s different. When you reach out for a file, you don’t ask for a specific machine. You ask for the file. Other machines on the network share information about which files are stored where. Within a split second, you’ve got your file (or at least have started to download it). This even works if every computer that originally received the file has since gone offline.  That’s because if a computer notices that one of its neighbors has gone offline, it starts making backups by recruiting new machines to hold onto a copy of that file.

For example, if I send a tweet – it might get stored by 200 different computers. If one drops offline, the system looks for others to make backup copies to ensure 200 copies remain online – these nodes are “gossiping” with each other – if they don’t hear back when they check in with the ‘Oli node’, they say “oh no, we lost him!” and then look for the next nearest node (what “nearness” means is a bit too technical for this interview). Jimmy is the nearest – so they get Jimmy’s node to make a copy to ensure 200 copies stay online. It’s like a self healing network.

That’s great for file storage – but not to run apps, you can’t run Airbnb like that. You can’t run Uber like that.  Apps need to build sets of relationships and transform resources. Holochain takes the file sharing concept and adds more functionality. Borrowing from three different technologies in the process:

1. From BitTorrent – self healing storage, the Distributed Hash Table (DHT)
2. From Blockchain and other things – the concept of an immutable, unchangeable, tamper proof data log. A hash chain.
3. From Git, the most widely used system for collaborative software – the Agent centric model, where there is no one global truth.

In the Git world, I have my version of the code. If I make a copy and add a green button, altering the code, I can suggest the change to you. If you like the change and accept it, you sign it with a cryptographic key, just like track changes in a Word doc. When you suggest changes it shows them to me. If I accept this change, and I sign that acceptance with my cryptographic key, it updates my chain to include the changes I accept. But you can’t change my stuff. I have to update my stuff. As a sovereign agent.

Holochain is an agent centric model which is very different to the data centric model of blockchain. There are no miners, and no company in the middle deciding and enforcing the rules.  Instead, the participants of a particlar of the network running it as a community. By pooling together our computing resources we make possible an entire network of distributed apps that are free from centralised, corporate control. By putting that scale of control back into the hands of users, we enable humanity to access entirely new possibilities for how we do economics, governance and community.

By putting that scale of control back into the hands of users, we enable humanity to access entirely new possibilities for how we do economics, governance and community.

OSB: That’s awesome, it sounds like you’ve developed a system to run something like PLANET, the open source OS we’ve been thinking about for so long. But if this is going to work the peer to peer network will need to grow pretty quickly, is that where the HoloPorts come in?

Aside:

As well as running possibly the world’s first ever ethically (rather than purely finically) motivated ICO, which raised £20 million, the Holo team also recently closed a crowdfunder for Holo ports, which raised over $1 million. The supply of ‘Holo Tokens’ which were sold in the ICO was calculated by a fixed formula based on data from the crowdfunding campaign for HoloPorts. HoloPorts are “plug and play” devices which come with software already installed and are optimized to run Holo. When they arrive with the 2114 users who purchased them through the crowdfunder people can just plug them in, follow the instructions, and start hosting the network and earning Holo fuel.

MS: Holo is a bridge between the old internet and the new internet. The people who are running holo are the bridge builders who get paid for building the bridge. So, normal internet users don’t have to do anything new – they might not even know that when they visit a website, on the backend, there is a community rather than a company.

OSB: I love the fact that Holo’s currency, Holo fuel, is both backed by computer processing power and designed to work as a mutual credit system.

MS: Holo also provides a new accounting process, which solves two problems: giant volumes of transactions and low transaction costs. We don’t even need to own the structures to do the accounting – we’re using a distributed app for that too – a payment system, so we are able to offer payment processing as well as hosting – for less than anyone currently offers. We’ll be able to process millions or billions of simultaneous payments – and have them work even when the transaction value is 1 cent or less. I’m not going to send you 2p if it costs me 20p to do so… We think we’ve solved an important issue.  The cost of accounting needs to be far less than the values exchanged.

OSB: Absolutely. I’ve seen that very problem plague existing blockchain projects, so I really hope it is something Holo solves. Speaking of finances, you seemed to take great care to ensure the ICO was ethically managed and you’ve now raised a huge amount of money! What are your first plans with your new resources?

MS: Our goals were clear:

1. Get this off the ground – launch the change
2. Make sure the humans get taken care of for their part in that…

It’s a principle we’re going to follow with the whole community of hosts, and ICO investors. We’ve been trying to design the architecture so people end up better off by participating. We’re taking care of our staff and the community that are trying to get the software built. But we’re not trying to become billionaires.

Our people have been living on $1000/month stipend and volunteering their time.

Two years ago I was sleeping in my car to be able to work on this full time. I hard to rent out my bedroom on Airbnb, so I could work on this without having to work on other stuff.  That generally meant that I would sleep in the car. Now our project has market cap worth hundreds of millions. But we’ll let that happen… it’s just people betting that we’ll be successful. The point is that now we have the resources we need, the ability to pay people and pull in deep knowledge.

OSB: How is the Holo organisation going to evolve?

MS: We’re in a transition period. We didn’t do anything in the normal way. We didn’t give any equity in the company to investors. We didn’t even give equity to the employees. I don’t have equity, for instance, because our intent is to hand over control of the resources to the community over time.

We’re aiming to start by using a CoBudget-like process so that our community will control 1 to 3 % of the revenue. There will be a learning process, so the community can build up it’s ability to make decisions and exercise judgement about how to allocate resources, towards training / UI / development / security tools etc. Over time the plan is to increase the amount of the revenue which the community controls until the community controls all of the revenue.

We’re also launching a Trust that controls Holochain. That trust receives 50% of Holo’s revenues and that will help to support Holochain and nourish the growth of the network. Basically we’ve managed to hack together a funding mechanism for Holochain, despite the fact that we are completely giving Holochain away for free.

OSB: So, do you think Holo will help liberate decentralised co-operation at scale?

MS: We’re hacking business structures in order to try to change what types of business models are possible in the world.

We’re hacking business structures in order to try to change what types of business models are possible in the world.

This concept of putting users in the middle will completely shift how co-ops can function. It will enable them to make use of the advantage that they have, which is diversity. What we are calling platform co-ops and protocol co-ops – coming together in alignment to create an ecosystem rather than just a network. So we can try new things and if they prove useful, they can propagate across the community and perhaps beyond. The “beyond” comes from the fact that users can bridge between different networks.  That means that I can draw data from 5 or 10 apps and combine them together to create a more coherent user experience for myself. And I don’t need anyone else to agree to also use that particular configuration. If it works for me, I can put it to work. No group meetings and voting required (for that sort of issue, anyway.),

No more top down, or one-size fits all application experiences, that’s centralised corporate architecture. New ways of digital commutation are going to harness the diversity of co-ops and help give them a learning advantage. This will allow them to experiment and learn faster than centralised organisations – a collaborative advantage in a world that changing fast.

Part 2 of this interview – exploring more of Holo’s plans to enable decentralised co-operation at scale is coming soon…

Matthew Schutte and Art Brock from Holochain will both be speaking at the OPEN 2018 Platform Co-ops conference in London in July – as well as running hands-on workshops on how to download the source code and design apps to work on Holochain.

We’re not the only people who are starting to get excited about Holochain, the concept has caught many other eyes. With developers like Nicolas Luck explaining how Holochain is reinventing applications and how it “works and performs better than Ethereum by several orders of magnitude”, and Jean Russell sharing 5 Ways Holochain can save democracy, momentum is starting to build.

In his post about Holochain reinventing applications Nicolas shares his vision, explains the shift from data-centric to agent-centric architecture and proposes building a Holo browser:

“I am talking about a browser for the Holochain app ecosystem that is not opening HTML documents but instead is facilitating communication between the user and other users, groups, teams, organizations and the network as a whole. Think: decentralized WeChat. Basically a very generalized address book/team chat/social network/collaboration UI with no specialized functionality as that is to be filled-in by those many apps which are meant to work together as micro-services.”

That is exactly what we have tried to illustrate with PLANET, which is why this is all so exciting. If the users co-own and co-design the browser which Nicolas describes we will finally have a framework within which we can build a democratic, collaborative, sustainable economy – the perfect framework for decentralised cooperation at scale.

Photo by scloopy

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Holo: The evolution of cloud computing

Holo Value Proposition

Holo is launching a peer-to-peer app hosting marketplace.

Today, application developers usually pay Amazon or some other big corporation to serve their app or website to visitors.

Holo enables anyone to compete with Amazon for this business by offering the spare computing capacity on their own laptop, desktop or other computer. When their computer hosts an application, the developer pays them instead of Amazon.

Just like Airbnb enables people to rent spare bedrooms to help pay their mortgage, Holo enables people to rent their computer’s spare storage and processing power to help pay for their internet access, or even their computer itself.

Holo does to spare computing capacity what Airbnb did for spare bedrooms

And there is actually a LOT of spare capacity out there. In fact, globally, the idle storage and processing power sitting unused in our laptops and desktops dwarfs even the infrastructure of the largest cloud computing company.

Holo will do to that enormous spare computing capacity what Airbnb did to spare bedrooms.

Except, with Holo, you won’t find yourself cleaning sheets all the time. Here, your computer does the work and you reap the reward.

Application hosting is the cash cow of the third most valuable company on earth

And this isn’t a small market. For instance, Amazon is the third most valuable company on the planet, and though their app hosting division, AWS, accounts for just 10% of their revenues, it generates more profit than the entire rest of the company… combined. In other words, AWS is the cash cow of Amazon. And they are just one of several gigantic companies in the space. So… yes, hosting is a big business — and getting bigger.

Why you should Participate

If you are trying to decide whether you want to participate in this ecosystem, we can make it even more blunt:

Holo might do to the cash cow of the third largest company on the planet, what Uber did to Taxis.

Except, unlike Uber, with Holo, 99% of the money goes straight to the people whose machines are doing the work. That’s right. In exchange for orchestrating all of this, we take just a 1% cut.

Sound familiar? It might. People have dreamed of this for years. It was even the plot of an HBO show last season. But two new innovations from Holo are enabling us to, as Forbes recently put it, “turn internet fiction into reality.” Those two innovations are Holochain and Holo Fuel.

Holochain

First, Holochain is a new way of running truly peer-to-peer applications that makes it so that my computer doesn’t necessarily have to “store” all of the content in an application in order to be able to serve that content. Instead, my machine can quickly retrieve anything I need right when I need it. It’s “just in time” content delivery. And when my computer then serves that content to a visitor, I get paid.

Folks around the globe have been building apps on Holochain Alpha (“the adventurer” release) since October. Holochain Beta is coming soon.

Holochain is live now and apps are actively being built and run on it. Holochain gives Holo a competitive advantage by giving it a collaborative advantage. And thanks to the care with which we designed Holochain, the World Economic Forum called Holochain one “of the most integral technology projects” in the blockchain space, pointing out that we “aren’t just putting lipstick on clones of existing projects” but have actually gone “back to the drawing board and created mission-driven roles for coders, entrepreneurs, investors, philanthropists, regulators and policymakers.” We’ve taken some of the most widely used technologies of the last two decades and combined them in a novel way. Holochain combines the efficient peer-to-peer data storage model (DHT) that bitTorrent uses with the tamper resistant logs (Hash Chains) that blockchains use and the agent centric approach (each agent has their own perspective and signs their own actions) that Git uses. We think of Holochain as an evolution of blockchain, because it solves so many of the problems that have plagued blockchain over the past decade, including scale, speed, cost, adaptability and composability.

One thing to note is that unlike Holo, Holochain itself is not a platform. It is a pattern. Like HTML. We are giving it away to the world for free. It is open source. It does not require web servers. Or miners. Or cryptocurrency. Every user of a particular app, runs that app, showing up as both user and host. Holo is making use of this “holochain” pattern and is reaping the efficiency and resilience benefits that result.

Holo fuel

Holo fuel. It isn’t actually fuel. It’s for fueling hosting.

Second, Holo fuel is a new crypto-accounting system that enables us to process transactions in parallel, rather than in sequence. That means that Holo can handle millions or billions of simultaneous transactions. Moreover, because Holo fuel is so efficient, we can process transactions for even very small amounts such as a payment of a penny. And though this might look foreign if you are only familiar with blockchain “token” based types of cryptocurrencies, it isn’t exactly untested. We’re applying a centuries old double-entry accounting system called Mutual Credit. And now we’re getting to use Holochain and cryptography to distribute, secure and extend the capabilities of this tried and true accounting system.

Holo Currency Pricing

We’ve been compared by others to Ethereum, the blockchain based computing network that is worth hundreds of billions of dollars at present. So we did some benchmark testing. We built and tested several applications so we could see how costly it was to perform computation on Ethereum vs. Holo.

The result: depending on the app, Holo is somewhere between one-hundred-thousand and one-million times more efficient than Ethereum. For more details, check out our benchmarking walk through.

So when we decided to pre-sell Hosting services on Holo with an Initial Community Offering, we wanted to accomplish two things:

First, put our money where our mouth is. Second, create a margin gap to enable a two-sided marketplace to emerge.

PUTTING OUR MONEY WHERE OUR MOUTH IS

We have drawn a line in the sand and are offering to host applications WITH OUR OWN COMPUTERS for 10,000 times cheaper than Ethereum.

This makes visceral just how much more elegant the design of Holo and Holochain are relative to Ethereum and Blockchain.

If computing services were cars, for the same amount of money that it would take to buy a Remote Control car on Ethereum, you could buy a real car on Holo. And that car would be a Lamborghini. That is what a 10,000 times price difference looks like ($40 vs $400,000).

CREATING A TWO-SIDED MARKET

Second, It also makes visible that we are UNDER-PROMISING what our network can deliver. We wanted to ensure that there was room for those who step up to participate in Holo as developers and hosts, to get rewarded for doing so. The gap between our “100,000 x” or “1,000,000 x” better benchmark performances and our “10,000 x” offer leaves room for Hosts to enter the market and underbid our price.

We expect that a competitive market will form, and because it will cost hosts five or fifteen or fifty times less than our price point to provide hosting, other hosts will be able to underbid us and win hosting contracts.

And when those hosts price their offerings competitively in order to attract more business, holders of Holo fuel will likely be able get two, or ten or twenty times as much computing power as even the price at which we were offering to provide it ourselves.

In other words, that same amount of Holo fuel that would have bought you an RC car on Ethereum, starts to deliver two, or five or ten Lamborghini’s worth of value (not that we’d spend our money stockpiling Lambo’s, but you get the point).

That creates a win-win-win. A win for hosts. A win for developers. A win for us.

Of course, it won’t exactly be a win for everybody.

Ethereum for instance. It probably won’t be a win for them. If a competitor enters the market and starts offering similar services for, let’s say 50,000 times cheaper than you are able to provide, what do you think will happen to demand for their services. And what would a drop in demand for ETH services do to their currency?

How HOT is related to Holo fuel

Because Holo isn’t live yet (our ICO is focused on funding the software development for it), we needed to raise funds through an existing, and established channel. Ethereum ERC20 tokens have been the standard way of running an ICO for the last year or two. The Holo Token or HOT is an ERC20 token on the Ethereum blockchain and will be redeemable for Holo fuel once Holo goes live. This redemption will happen at a conversion rate of 1 HOT = 1 unit of Holo fuel (HOLO). Holders of HOT will need to redeem HOT for HOLO within 6 months of the launch of the network. You can think of it like a coupon that expires if you don’t redeem it in time.

Again, Holo fuel is the utility credit currency that application owners can use to pay for hosting services on the Holo network.

We estimate that the Holo network will go live sometime in Q3 of this year. In other words, we are aiming to launch Holo in July, August or September.

When a host provides hosting services for an app, that app’s owner pays for that hosting using Holo fuel. So if you have an application and want it hosted (served to non-peer visitors) via Holo, you need to buy Holo fuel from somebody so you can pay your hosts. The Initial Community Offering we are currently running is a pre-sale of the currency that will be used in our system. The purchase and redemption of ERC20 HoloTokens is how people are acquiring Holo fuel. After the close of the pre-sale, people will buy Holo fuel from others that have purchased it from us, earned it themselves through hosting etc. For more details, see our Green Paper. People with Holo will be able to use it themselves, or sell it to others who want hosting services, or, if they earned it through hosting, redeem it with the Holo organization in exchange for other currencies.

To be clear, Holochain applications do not need to use Holo when they are just interacting amongst peers (others who are also running the same application).

But not everyone is going to install Holochain on day one.

So how do you reach “the masses” when the masses have not yet installed the new empowering peer-to-peer apps of the future? You let them interact with those apps through a pattern they are familiar with: opening a browser and typing in a URL.

Holo hosts serve out websites to anyone with a browser, thus creating a bridge back to the “old” internet that everyone, even my grandparents are used to by now. (To be fair, Jerry, Jacqueline, George, and Algreta are fairly savvy when it comes to the internet, but I digress).

When a host creates this sort of bridge by hosting on behalf of an application, the app owner pays them, just like that app owner today might pay Amazon Web Services to host their app.

Some describe this hosting process as being similar to the mining that happens in Blockchain. However, whereas “mining” is an arms race to see who can waste the most electricity doing useless work in hopes of winning a lottery, hosting consists of serving applications or webpages on behalf of customers that are willing to pay for that hosting service. It is way more useful, way more cost effective and vastly more environmentally friendly. For instance, the HoloPorts that we have been making available through our top trending IndieGoGo campaign, use about as much electricity as a lightbulb.

Matt’s Snarky Takeaway

For those that don’t want to take the time to understand this evolution of cloud computing, no hard feelings. Seriously. We played with remote control cars when we were kids too. They were fun.

But you might want to ask yourself, “if these folks are on to something, and they do manage to cut the cost of distributed computing by 20,000 or 100,000 or 200,000 times…

do I really still want to be HODLing ETH?”

More info:

Holo Website

ICO Purchasing and Stats

Holochain Website

Holochain Code

More Technical Overview of Holo

Technical Walkthrough of Holochain

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