Excerpted from Jessica Conrad:
““For the first time in a long time, Main Street investment is open to all,” claims Cutting Edge X’s (CEX) company website. The new social enterprise is dedicated to building a new, healthier, more sustainable economy through its Direct Public Offerings (DPOs) marketplace. Unlike private offerings, the mainstream way of raising capital, DPOs are securities offerings open to all investors no matter their financial background or accreditation status. CEX gives everyone the opportunity to support social enterprises they believe in, while at the same time giving entrepreneurs a better way to raise capital from friends, neighbors, and colleagues who care about strengthening local economies.
As a form of crowdfunding, CEX joins the popular platforms Kickstarter and Indiegogo, but CEX takes the model to the next level by allowing crowdfunders to make long-term investments in companies, instead of giving one-time contributions. All three crowdfunding sites aggregate listings in one place, but people cannot invest directly through CEX’s website like they can on Kickstarter and Indiegogo. Investors must visit the website of the companies offering the DPOs instead.
Investors can rest assured that CEX only lists offerings that have completed the regulatory process with applicable securities regulators. The site’s first listings include DPOs from People’s Community Market based in Oakland, California, the nationwide company RSF Social Finance, and Quimper Mercantile, based in Port Townsend, Washington among others.”