The startup culture has become pervasive in this society. Capital is drawn to startups because they promise fast growth and big returns on investment. Their business plans are all about growing and making money. There is only one catch: Most of them are increasing inequality and are contributing to the destruction of our environment.
In counterpoint, Michael Trout and his team are creating people centred ‘foundups’, businesses with a social purpose and an attention to environmental concerns. They are also working on a mobile app to allow anyone to launch them.
Here is a video (15 min) where Michael Trout explains the difference between a foundup and a startup.
Foundups is a social experiment to usher in an new open P2P business model that will create P2P open corporations – a way to usher in The Empathic Civilisation?
“By transforming the startup into the foundup we can change everything.”
The foundups.com page, hosted on patreon, explains the concept in more detail.
Patreon is, as the name implies, a site that lets you sponsor a worthy cause, become a patron of the arts or of social initiatives, such as foundups.
We can and we are building the decentralized framework to bring it about called foundups. The solution is simple… In order for us to usher in a new world paradigm we need to transform the selfish, centralized, top-down, closed startup, of the few for the benefit of a few, into an open one for the People by the People that we call “foundups.” Simple put… Transform the centralized startup into decentralized foundups and we can save humanity and the 50% of species that are slated for extinction by as early as 2050.