Book of the Day: The Art of Community

Book: The Art of Community: Building the New Age of Participation. Jono Bacon. O’Reilly Media. 2009.

“Online communities offer a wide range of opportunities today for supporting a cause, marketing a product or service, or developing open source software. The Art of Community helps you develop the talents you need to recruit members to your community, and motivate and manage them to become active participants. This expanded edition offers advice for using social networking platforms, organizing summits, and tracking progress on your goals. You’ll also benefit from interviews with several community management leaders.

Author Jono Bacon offers experiences and observations from his decade-long effort to build and manage communities, including his current position as manager for Ubuntu. Discover how a vibrant community can provide a reliable support network, a valuable source of new ideas, and a powerful marketing force—vital ingredients for any organization or project, particularly when money is tight.”

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