Online Banners for Social Movements

This is genius. The idea of smart, live banner-widgets (I would suggest adding live badges also) is totally awesome! I love this method for automatically creating a central database of resources (people, web sites, etc … ). This is exactly the kind of thing we need to help overcome the fragmentation of effort and visibility across a broad spectrum of social movements. – Poor Richard.

Excerpted from a proposal by a proposal by Tiberius Brastaviceanu:

“Build a *smart widget* to play the role of *banner* for the social movement!

Nowadays, every individual or small organization that associates with a movement has a presence on the Internet. In the past, members and organizations part of a movement wore a banner to identify themselves and to communicate to others that they belong to that particular movement. In our case this banner becomes a *smart banner*, a widget, which marks individuals and organizations in the virtual space, which is “wore” on people’s blogs, webpages, Facebook accounts, etc.

* “An open data acquisition, analysis, and display system

All *widgets are connected to a central system*. Every time they are viewed online they send data to the central system. Every widget/banner has it’s own serial number, is unique. The central system is in fact an open system. It gathers data from all banners/widgets in circulation, processes it, and publicly displays information about the entire social movement in real time. The way the information is analyzed and displayed is open, and can be modified/improved by an open community.

* Spreading mechanism

Anyone can grab a banner/widget from any other widget out there, just by clicking on a link which brings you to a place where the code is provided. It is not necessary to associate information about the owner of a widget, but the location of the widget (the site or blog where it is installed) will be known. Thus, the spread of banner/widgets becomes viral (spreads from member to member), and adepts of the movement become ambassadors of the movement with full rights. BUT, if someone in the community finds out that some owner of a widget is acting against the movement his *widget/banner can be terminated from the central system through an open and democratic decision making process. Reputation parameters can also be added.

3 Comments Online Banners for Social Movements

  1. AvatarMark Dilley

    I worked with Ward and folks at AboutUs, several years ago, to do this based in wiki communities – it is a really good idea.

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